PRODUCT DESCRIPTION Kick that hospital bag packing list to the curb. This one step postpartum kit takes you from first contraction to first bathroom trip post pregnancy. All Hospital bag essentials for labor and delivery are designed and packaged for registry and baby shower gifting for all expecting mothers. (No hospital mesh underwear maternity ward thievery required). BRAND STORY FROM DELIVERY TO BOOGERS, BUTTS AND BEYOND! Frida is the brand that gets parents. That means you. We are not a lifestyle. Far from it. We are a solution-based brand. The 411 of parenting. The who-do-I-call-in-the-middle-of-the-night-cause-my-baby-won't-stop-screaming brand.