Choose Brita Elite. #1 Brand in Water Filtration, Trusted by Millions**. Drink healthier, great-tasting tap water with the BPA-free, large 27-cup Brita UltraMax Elite Water Dispenser. With Advanced Carbon Core Technology, the Elite filter in this water filtration system cuts the taste and odor of chlorine and reduces 30 contaminants, including cadmium, mercury, asbestos, benzene and lead, to deliver great-tasting drinking water. By switching to this Brita water purifier, you can replace 1,800 single-use plastic water bottles a year to stay hydrated, save money and reduce plastic waste. This space-efficient Brita water dispenser is fridge-friendly and features an easy-locking lid and precision-pour spigot. The electronic filter indicator lets you know when it's time for a filter change. This Brita water dispenser comes with one Elite Brita water filter, but it's compatible with both Elite and Standard water filters. For the freshest-tasting water, replace your Elite filter after 120 gallons or approximately every six months, or replace your Standard filter after 40 gallons or approximately every two months. Get great taste, less waste and more savings from Brita. *Based on certified filter life on performance data sheets for Brita OB06 (120 gal) and ZEROF01 (20 gal). **Based on Circana MULO+ volume sales as of December 2025